Thirst for innovation and geographic expansion
Through a number of developments, expanding abroad has become easy. The combination of the logistics, the tax system, and the ease with which a message can be conveyed nowadays allows many young German companies to show their innovations to the world. We see many startups play around with globalising their digital products. Translating a digital product is a highly specialised skill. When it comes to an app, platform or other software product, it takes quite a bit of planning to make the internationalisation run smoothly.
Technological know-how with an eye towards the future
The language experts we bring in to do translations for startups keep up with the continuously evolving landscape of this field. To translate the content accurately, these projects require not only language expertise but an affinity with the field, and technological know-how too. Buyers of new products share their opinion online, in reviews for instance. It is now more important than ever to describe product information clearly and adequately, to avoid misunderstandings about the product.
Simply Translate has been through all the steps of launching a startup, and is therefore familiar with the challenges this brings. Our management team, which consists of a business economist, a communications scientist and a software engineer, has developed various smart solutions: